Roofing done right the first time.
If your roof is showing its age, leaking after the last storm, or nearing the end of its warranty, we install long-warranty roof systems from name-brand manufacturers, with itemized quotes and workmanship coverage in writing.
- 10, 25 & 50-yr workmanship warranties
- CertainTeed shingles, named in your quote
- Itemized pricing, no surprise add-ons
- Insurance-claim friendly
35+ yrs
Combined Experience
100s
Of Roofs Installed
5.0 ★
Customer Satisfaction
100%
Licensed & Insured
What We Do
Roofing. That's the whole list, and that's the point.
We don't split our crews across siding, gutters-only jobs, and pressure washing. Replacement, repair, and storm restoration for North Georgia homes, with the scope and materials named in your proposal before any work starts.
Gutters, fascia, soffit, and custom chimney flashing are handled in-house as part of the roof system, because drainage and ventilation decide how long the roof above them lasts.
Roof Replacement
Full tear-off and replacement with architectural shingle systems or standing-seam metal. Deck inspection, premium underlayment, and ridge-vent ventilation on every job.
Learn moreRoof Repair
Leaks, missing shingles, and failed flashing: diagnosed at the source and fixed the right way, so the same spot doesn't leak again next spring.
Learn moreStorm Damage & Insurance
Wind and hail inspections, photo documentation carriers accept, and hands-on guidance through the insurance claim from first call to final walkthrough.
Learn moreFinancing
Pay over time, not all at once.
Most people do not plan for a roof. We have partnered with Wisetack so the decision is about what your home needs, not about what is in your account this month.
0% APR available up to 24 months for eligible customers
Up to $65,000
Wisetack finances projects up to $65,000, which covers a complete replacement on essentially any home in our service area.
Terms from 3 to 120 months
APRs run from 0 to 35.9% depending on the amount and your credit. No hidden fees and no compounding interest.
Checking does not affect your credit
Prequalifying takes about a minute and runs a soft check, so you can see your real terms before deciding anything.
All financing is subject to credit approval. Your terms may vary. Payment options through Wisetack are provided by our lending partners. For example, a $5,500 purchase could cost $253.54 per month for 24 months, based on a 9.9% APR, or $1,833.33 per month for 3 months, based on a 0% APR. Offers range from 0 to 35.9% APR based on amount requested and creditworthiness. Not all merchants and lending partners participate in 0% interest programs. Terms range from 3 - 120 months and may vary based on merchant, lending partner, or transaction size. State interest rate caps may apply. No prepaid finance charges or participation fees. See additional terms at wisetack.com/faqs.
Why Virtue Roofing
What you actually get when you hire us
Most homeowners only buy a new roof once or twice in their life. The decision is high-stakes and high-cost, and a lot of contractors take advantage of that.
Here's how we don't. Six things that show up on every proposal, every install, every walk-through.
Honest Recommendations First
If a $600 repair solves it, we won't sell you a $16,000 replacement. Clear recommendations and roofing solutions that serve the homeowner. That's the integrity half of 'Built on Integrity.'
Transparent, Written Pricing
Scope, materials, and price in a written proposal before any work starts. Your final invoice matches it unless you sign off on a change. No surprise line items after the tear-off.
Local Crew, 35+ Years Combined
Locally owned and operated in Gainesville. North Georgia is our only market, and our team has spent decades on its roofs, so we know exactly how this climate kills a bad install.
Insurance-Claim Guidance
After a storm, we inspect, photograph, and document the damage the way carriers expect, then guide you through the claim so the approved scope matches what your roof actually needs.
Manufacturer-Certified, Warranties in Writing
A GAF Certified™ Contractor and a CertainTeed ShingleMaster™ credentialed company, installing both systems to manufacturer spec so the warranty holds. Every install also carries our own 10, 25 or 50-year workmanship warranty, named in your proposal.
A Walkthrough Ends Every Job
Daily site cleanup with magnetic nail sweeps, and a final inspection walkthrough where we show you the finished work. The project closes when you've seen it done right, not when the truck pulls away.
Three systems. Every component named.
All three carry the same CertainTeed limited lifetime manufacturer warranty on the shingles. What changes is the component specification and how long we stand behind the installation.
Signature
10-year
workmanship warranty
CertainTeed limited lifetime manufacturer warranty
Gold
25-year
workmanship warranty
CertainTeed limited lifetime manufacturer warranty
Platinum
50-year
workmanship warranty
CertainTeed limited lifetime manufacturer warranty
| Component | Signature | Gold | Platinum |
|---|---|---|---|
| Field shingles | CertainTeed Landmark architectural shingles | CertainTeed Landmark architectural shingles | CertainTeed Landmark PRO architectural shingles |
| Underlayment | Standard synthetic roof-deck underlayment | CertainTeed RoofRunner synthetic underlayment | CertainTeed RoofRunner AIR breathable underlayment |
| Ice & water | Standard self-adhering membrane at critical areas | CertainTeed WinterGuard at critical areas | CertainTeed WinterGuard at critical areas |
| Plumbing penetrations | New pipe flashing with protective collars | Lifetime Perma-Boot systems | Lifetime Perma-Boot systems |
| Flashings | Existing flashings resealed, replaced where failed | Existing flashings resealed, replaced where failed | All flashings replaced |
| Starter course | CertainTeed SwiftStart starter shingles | CertainTeed SwiftStart starter shingles | CertainTeed SwiftStart starter shingles |
| Hip & ridge | CertainTeed Shadow Ridge cap shingles | CertainTeed Shadow Ridge cap shingles | CertainTeed Shadow Ridge cap shingles |
| Perimeter | Heavy-duty drip edge and gutter apron | Heavy-duty drip edge and gutter apron | Heavy-duty drip edge and gutter apron |
| Ventilation | CertainTeed ridge vent system, where applicable | CertainTeed ridge vent system, where applicable | CertainTeed ridge vent system, where applicable |
| Project services | Complete tear-off, haul-away, property protection and cleanup | Complete tear-off, haul-away, property protection and cleanup | Complete tear-off, haul-away, property protection and cleanup |
| Oversight | On-site supervision with final walkthrough and inspection | On-site supervision with final walkthrough and inspection | On-site supervision with final walkthrough and inspection |
Your written proposal names the exact system, every component above, and both warranties, before any work begins.
Recent work
Real jobs, photographed on site. No stock photography.
Mid tear-off, down to the deck so it can be inspected. Pool, patio and beds tarped before a single shingle came off. 
The same roof finished. Continuous ridge vent along the ridges and a new boot at every penetration. 
Completed replacement on a cut-up hip roof. Even coverage across every slope and a new boot at each penetration. 
Rotten decking does not show itself until the roof is open. Here it came off to the rafters and went back as new sheathing. 
Finished replacement on a heavily wooded lot, where overhang and shade are hard on a roof. 
New chimney crown and cap, with counterflashing let into the brick rather than smeared over it. 
Replacement chase cover and cap. A rusted-through cover drops water straight down the inside of the chase. 
Mid tear-off. Decking exposed and inspected before anything new went down. 
The same roof finished, and the yard cleared. 
Completed architectural shingle system, ridge, valleys and new pipe boots. 
Ranch replacement with new flashing at every penetration. 
Seamless gutter and downspout, hung on sound fascia and draining clear of the foundation.
from 10 reviews on Google
“Professional, attentive, installed the new roof and cleaned up like they had not even been there. On site manager explained what they were doing every step of the way. The job was done quickly and efficiently.”
“The team was friendly, professional, and took the time to answer all my questions. They showed up when they said they would and completed the job on schedule.”
How a Project Actually Goes
Four steps. No surprises.
From the first phone call to the final walk-through, here's exactly what happens and what you're responsible for at each step.
Consultation & Roof Inspection
We come to you and get on the roof. Decking, flashings, ventilation, and every problem spot gets inspected and photographed, so the scope is based on what's actually up there, not a guess from the driveway.
Written Proposal
You get a clear written proposal that names the materials and the full scope of work. Honest recommendations too: if a repair solves it, we'll say so instead of quoting a replacement you don't need.
Professional Installation
A start date in writing, a crew that shows up on it, and an install done to spec, tear-off to ridge cap. Tarps protect your landscaping, and a magnetic nail sweep runs over the property every day.
Final Inspection Walkthrough
When the work is done, we walk it with you. You see the finished roof, the cleanup, and exactly what was installed before we call the project complete. Questions get answered on the spot.
Common questions
Do you offer financing for a new roof?
Yes. We finance through Wisetack, our lending partner. Checking your options takes about a minute and does not affect your credit score. Rates and terms depend on the amount and your credit, and all financing is subject to credit approval. You can see the published rates and check your own options on our pricing page.
How much does a new roof cost?
Our installed rates run $400 to $600 per roofing square, or $4.00 to $6.00 per square foot of roof, depending on which warranty option you choose. On a typical 2,500 sq ft roof that works out to roughly $10,000 to $15,000 installed. Every one of those prices includes complete tear-off, disposal and cleanup. Decking replacement, if the deck turns out to be bad, is priced per sheet in your written proposal. The inspection and the written quote are free.
Do you charge for an inspection or an estimate?
No. Inspections and written estimates are free, with no obligation. If we find nothing wrong, we tell you that, and you still get the report.
What warranty comes with the roof?
Two layers. CertainTeed's limited lifetime manufacturer warranty on the shingles, which we register on your behalf, plus our own workmanship warranty covering the installation, offered in 10, 25 and 50-year tiers depending on the system. Both are named in your written proposal before work starts, so you can see exactly what each one covers.
Where do you work?
Hall, Forsyth, Gwinnett, Barrow, Dawson and DeKalb counties, from Gainesville and Cumming through Buford and Lawrenceville down into Decatur, Brookhaven and Tucker. We run crews across North Georgia and into metro Atlanta.
Will you help with an insurance claim after a storm?
Yes. We inspect at no charge, photograph and locate every area of damage, meet your adjuster at the property, and review the carrier's scope with you line by line. We do not file the claim for you. That is your relationship with your insurer, and we will never offer to waive or absorb your deductible.
Where We Work
Six counties across North Georgia
Based in Gainesville, running crews across Hall, Forsyth, Gwinnett, Barrow, Dawson and DeKalb. One region we know street by street, not a call center dispatching whoever's closest.
- Hall CountyGainesville · Oakwood · Flowery Branch · Lula · Clermont · Gillsville · and more
- Forsyth CountyCumming · Coal Mountain · Matt · Silver City · Big Creek
- Gwinnett CountyBuford · Sugar Hill · Suwanee · Lawrenceville · Duluth · Dacula · and more
- Barrow CountyWinder · Auburn · Bethlehem · Statham · Braselton · Carl
- Dawson CountyDawsonville · Amicalola · Juno · Big Canoe
- DeKalb CountyDecatur · Brookhaven · Dunwoody · Tucker · Chamblee · Doraville · and more
Get an honest quote on your roof.
We'll come to you, walk the roof, and send back a written proposal with the full scope of work. No high-pressure sales calls. No “today only” discounts.
Or use the form anytime, and we'll get back to you within one business day.
Want the numbers first? See what a roof costs in North Georgia